What is a WhatsApp chat link?
A WhatsApp chat link (also called a direct message link, click-to-chat or wa.me link) opens a chat with your number in one tap. Customers don't have to save your contact, copy your number or search for you — they tap the link or scan the QR code and they're in a conversation with you.
For small businesses, that removes the biggest barrier between "I'm interested" and "I've messaged you". It's one of the simplest ways to get more enquiries from the traffic you already have.
How a WhatsApp link works
The format is simple:
| Part | Example | Meaning |
|---|---|---|
| Base | https://wa.me/ | WhatsApp's official click-to-chat domain |
| Number | 14155550132 | Full international number, digits only |
| Message | ?text=Hi%20there | Optional pre-filled message, URL-encoded |
This generator builds the link for you, encodes special characters in your message correctly (emoji, line breaks and symbols included), and creates a matching QR code.
Pre-filled message ideas that get replies
A pre-filled message helps customers start the conversation and tells you where they came from:
- Website: "Hi! I found you on your website and have a question."
- Bookings: "Hello, I'd like to book an appointment for this week."
- Products: "Hi, I'm interested in your products. Can you share the price list?"
- Ads: "Hi, I saw your offer on Instagram — is it still available?"
- Packaging: "Hi, I'd like to reorder."
Use a different message for each place you share the link and you'll know which channel brings the most chats.
How the WhatsApp QR code generator works
The WhatsApp QR code simply contains your wa.me chat link. When someone scans it with their phone camera, WhatsApp opens a chat with you, with your pre-filled message ready to send. It works without saving your number, and it never expires.
Where to use your WhatsApp QR code
- Shop counters and receipts — for orders, support and reorders
- Restaurant tables — for bookings and takeaway orders
- Product packaging — for support and repeat purchases
- Flyers, posters and banners — with a clear call to action like "Scan to chat"
- Business cards — next to your phone number, or use our business card maker
Print the QR code at least 2.5 × 2.5 cm and add a short instruction next to it, such as "Scan to chat on WhatsApp".
From a chat link to a WhatsApp store
A link starts the conversation, but customers still have to ask what you sell and how much it costs. A WhatsApp store shows your product catalog with prices and photos, and sends complete orders straight to your WhatsApp — no website or payment setup needed.
GoBiz SaaS includes WhatsApp Stores alongside digital business cards and NFC cards, so you can launch them for your own clients under your brand. Need other QR codes? Try the QR code generator or the vCard generator.